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What is TCO?

If you work in the print and imaging industry, you've probably heard a lot about TCO. The term TCO gets bounced around quite a bit, and can often times mean different things to different people. At gap intelligence,TCO stands for Total Cost of Ownership, our gapTCO Tool allows users to put together real scenarios to help potential ...

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Win More Deals, More Efficiently - gap Print Sales Tools

The gap intelligence MFP Copier team recently completed another successful client presentation tour in the U.S. and Japan this fall. Without a doubt, a major theme of our client discussions focused on identifying ways to drive growth and improve operations amid numerous industry challenges.

There is no shortage of challenges facing the ...

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gapTCO CPP Comparison of four A4 Workgroup Color MFPs

The gapTCO Pro tool allows you to quickly and easily analyze the true Total Cost of Ownership of printer and copier devices in head-to-head scenarios. Our comprehensive product and pricing database is updated weekly to ensure accurate and reliable business intelligence fueled by fresh GFD. It can be difficult to easily call attetion to your ...

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How Perception Drives New Reality to Lower Overall Inkjet Printing Costs

Ever heard the saying: perception is reality? I am sure you have. But what about when perception actually drives a change to create a new reality? Intrigued?

Let’s start at the beginning… Have you ever thought that buying ink supplies is a pain, is expensive, or harms the environment? If you raised your hand and said yes to any of ...

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gapTCO: So Easy a Sales Person Could Use It

A funny thing happens when you tell people you work for a company called gap intelligence. After people realize you aren’t talking about the GAP clothing store the question is, “so what is it that you actually do?” As the product manager for gapTCO, I’m pretty sure I can give the elevator pitch for this product in my ...

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Nothing Says Awesome like gapTCO

Recently at gap intelligence we did an exercise to try and identify our personal hedgehogs. You are probably thinking, "Hedgehog?! Like the animal?". Although yes, a hedgehog is technically a spiny mammal of the subfamily Erinaceinae, we at gap intelligence consider a hedgehog to be our driving force.hedgehog2

According to Jim Collins,author of the book ...
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The Chinese are Coming! The Chinese are Coming!

This month marked the official launch of Seine Technology’s Pantum brand of laser printers worldwide. Though almost year and half after their initial launch in China, this was for all intents and purposes, Pantum’s coming out party that included a big stand at CeBIT, press releases, presentations, interviews, and though speculative, a few ...
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Beta Fish and the Cost of Printing

Every single week, the gap intelligence team emabarks on a journey deep into the trenches of retail. We study every aisle, peak around every corner, and collect every price point while we are there. In addition to routine data collection, we rub elbows with store personnel, fight through the crowds around the X Box demonstrations, and notice ...

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